Spectrum News: UC graduate creates personal styling app

Camryn Ellis plans to release RYN by the end of March

University of Cincinnati alumna Camryn Ellis plans to release her virtual closet and personal styling app to the public by the end of March, Spectrum News reported.

Ellis founded RYN, which provides custom outfit recommendations and the ability to try on clothes virtually, following her own struggles with picking out an outfit.

“The average person has about 100 to 150 pieces in their closet, and we believe that you have enough clothes, you just need to learn how to leverage them,” Ellis said.

According to a study by European retailer Marks & Spencer, the average woman spends 17 minutes a day picking out an outfit while the average man spends about 13 minutes a day.

RYN aims to reduce the stress of fashion by using generative artificial intelligence. The app will be free to use and download, with premium features available through paid versions.

Ellis, who graduated in August 2023 with a bachelor's degree in international business and entrepreneurship from UC’s Carl H. Lindner College of Business, developed RYN with help from UC's Venture Lab and Center for Entrepreneurship. RYN also was one of three winners of a pitch competition called Launch It: Cincy, hosted by Main Street Ventures, a Cincinnati-based organization that provides entrepreneur support.

“I would not have been able to create RYN had it not been for UC,” Ellis said.

See more from Spectrum News.

Featured image at top: Camryn Ellis was one of three winners of a pitch competition called Launch It: Cincy, hosted by Main Street Ventures, a Cincinnati-based organization that provides entrepreneur support. Photo/provided

Innovation Lives Here

The University of Cincinnati is leading public urban universities into a new era of innovation and impact. Our faculty, staff and students are saving lives, changing outcomes and bending the future in our city's direction. Next Lives Here.

Related Stories

1

Lindner graduate students shine in international simulation competition

November 10, 2025

Five master’s of information systems (MS IS) students took home fifth place out of 23 universities at the International ERPsim Competition hosted by HEC Montreal during the recent spring semester. The competition tests students’ knowledge of enterprise resource planning (ERP) software and their ability to adapt to challenging business problems.

2

Sugar overload killing hearts

November 10, 2025

Two in five people will be told they have diabetes during their lifetime. And people who have diabetes are twice as likely to develop heart disease. One of the deadliest dangers? Diabetic cardiomyopathy. But groundbreaking University of Cincinnati research hopes to stop and even reverse the damage before it’s too late.

3

Is going nuclear the solution to Ohio’s energy costs?

November 10, 2025

The Ohio Capital Journal recently reported that as energy prices continue to climb, economists are weighing the benefits of going nuclear to curb costs. The publication dove into a Scioto Analysis survey of 18 economists to weigh the pros and cons of nuclear energy. One economist featured was Iryna Topolyan, PhD, professor of economics at the Carl H. Lindner College of Business.